How to Use QR Codes: 5 Nifty Ways
Though many anticipated QR codes wouldn’t flourish into mainstream use, we’re seeing evidence that that just might not be true. Once used to track inventory, QR codes are popping up on every surface imaginable as a marketing tool for all business types. Let’s explore a few interesting, nifty and sometimes unusual ways to use them.
That’s right, in Japan, tombstones have been sighted with a QR code prominently displayed on them. A quick scan and you’re transported to a private online community of mourners who can congregate virtually to exchange messages, condolences and support.
Nothing says “LOOK AT ME!” like a giant QR code on a business’ rooftop. Maybe not the most cost effective marketing option at $8,500 but definitely a crafty one. Google only updates their aerial shots approximately once a year so this isn’t for anyone seeking immediate ROI.
No, really. Two British beach volleyball players had the British betting firm Betfair branded on their bottoms (say that five times fast, just for fun).
This is a much tamer option with beaucoup functionality. By displaying QR codes on the name badges of network event attendees, you eliminate the need for business cards which often end up misplaced anyway. One quick scan and poof! They’re information is loaded to your phone or you can send a quick LinkedIn invite.
You’ll have to watch the video below to get the full awesomeness of this concept. Check it out: